Fans bought up 600,000 tickets in one day for the Queen of Pop's retrospective tour.
The Queen of Pop’s return to touring was a thunderous success this morning, with 23 concerts added to the 37 dates already announced for Madonna‘s The Celebration Tour thanks to massive fan demand.
Only a handful of tickets are still available — the tour is 98% sold out — after fans bought up 600,000 tickets in a matter of hours to see Madonna’s retrospective run in North America and Europe. Additional shows were added today in Los Angeles, Montreal, Boston and beyond to meet the demand.
“It was a huge day for Madonna and a massive success thanks to her fans,” says Arthur Fogel, Madonna’s long-time promoter with Live Nation.
In total, 51 shows went on sale today, with 35 of the shows completely sold out by 5 p.m. EST. Fogel and Madonna’s team added a fourth New York show after the first three sold out in 15 minutes and two additional London shows after the first two concerts at the 02 Arena sold out in 20 minutes. Tickets to see Madonna’s Paris shows sold out in under seven minutes, while her Amsterdam date sold out in 10 minutes.
Fogel says additional dates will be announced for Europe next week before presales begin for ten North American shows that were not part of today’s sale. Presales for The Celebration Tour dates in Denver, Phoenix, Atlanta and more begin Jan. 23, with the general public onsale scheduled for Jan. 27.
Madonna’s last major arena run, the 2015-2016 Rebel Heart Tour, grossed $169.8 million and sold 1 million tickets across 82 shows.
The Celebration Tour begins July 15 at Rogers Arena in Vancouver and will include performances of music from Madonna’s entire catalog, spanning her 40-year career as the best-selling female touring artist of all time.
For more information, and to buy tickets, visit www.madonna.com/tour.