Madonna is back on the Digital Song Sales chart once again with her latest single, Vulgar, a collaboration with Sam Smith. The pop star's electro track debuts No. 16 on the purchase-only tally, selling 2,600 copies in its initial release week. That performance is enough to solidify Vulgar as one of the better-selling tunes in the country during this frame.
Surprisingly, Vulgar is not Madonna’s first major sales hit of 2023. In fact, this year has become her biggest ever when it looking at new releases on the Digital Song Sales chart. Thus far, Madonna has already placed three tracks on the competitive ranking, a feat she had never accomplished before. While she has twice before sent a pair of tunes to the chart, 2023 marks the first time she has achieved three entries, and the year is only halfway through.
Madonna kicked off 2023 by debuting Back That Up To The Beat at No. 33 on the Digital Song Sales chart. Although the track was not exactly new, it gained viral popularity on TikTok, prompting Madonna and her team to prioritize its promotion. The enthusiastic response from several thousand fans led to a rush of track purchases.